Custom Messaging to Grow Your Business
When you work with HLM, you get a dedicated marketer focused on growing your business. I use a proven, 7-part framework that gets results with organizations of any size, in any industry, including non-for-profit. The more you incorporate clear messaging throughout your business — website, emails, social media, etc. — the greater your results.
Foundation Package
$999
When customers are invited into a story, they pay more attention to the brand, make purchases and have the talking points they need to tell others about those products and services. I will work with you to create a narrative that clarifies your brand’s message. This package includes:
Planning Session – 60-90 minute meeting (phone or in person) where I ask questions to understand your business, including who your ideal customer is, what problem you solve, and what makes you different from your competition.
Brand Playbook (delivered 3 – 5 days after the consultation)
Implementation Plan + Actionable Items for Next Steps
Sales Funnel Package
$3,999
A sales funnel is the foundation of your marketing efforts. Once you clarify your message it becomes easier to create collateral that helps your business grow. The Essential Package includes everything in the Starter Package, plus:
(1) One-Liner (elevator pitch)
(1) Website Landing Page Wireframe (additional wireframe pages starting at $500)
(1) 30-Minute Progress Update Call
(1) 30-Minute Project Wrap-Up Call
Digital Delivery of Assets
Complete Package
$9,999
The Complete Package offers the creation of a proven system for you to engage with leads and turn them into happy customers. The Complete Package includes everything in the Essential Package, plus:
(1) Lead Generator
(1) Sales Email Sequence (6 emails)
(1) Nurture Email Sequence (12 emails)
(3) 30-Minute Progress Updates + Review Calls
(1) 30-Minute Feedback + Project Wrap-Up Call
(2) Rounds of Edits on Each Deliverable